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iPhone苹果地图广告正式上线：搜索顶部显示推广内容！无法手动关闭_我的网站

一 |     (ECNS) -- Consumer associations across China handled 985,928 complaints in the first half of 2026, down 1.01% from a year earlier. Of these, resolving 567,926 cases, helping consumers recover 447 million yuan ($66.2 million), the China Consumers Association said Wednesday.    Complaints involving AI customer service increased as businesses expanded its use in product inquiries, fee explanations, marketing and after-sales support. Consumers reported misleading promises, difficulty reaching human agents and inaccurate AI-generated information.    Secondhand trading platforms also remained a major source of disputes, with complaints involving counterfeit or refurbished goods, missing accessories and undisclosed defects.    Complaints about online lending and other consumer finance services remained high, particularly over automatic charges made without clear consent. Some consumers said they were repeatedly charged membership or value-added service fees they had not authorized.                        。    8月26日消息，据MacRumors报道，苹果地图Apple Maps广告功能已经正式在美国、加拿大地区落地，iPhone与iPad用户在地点搜索、查看推荐地点时就会看到付费广告内容。     苹果早在今年3月就公布地图广告计划，确定于夏末推出，近日广告开始向用户推送，未来数周广告投放规模还会继续扩大。    广告会出现在搜索页的推荐地点板块，当商家购买对应关键词广告后，搜索结果最顶端就会展示推广条目，每一次搜索仅展示一条广告，广告带有蓝色“Ad”标识用来区分普通结果。          值得注意的是，系统没有提供关闭地图广告的设置选项，用户无法彻底屏蔽该类推广内容。

二 |     苹果强调隐私相关机制，用户和广告产生交互的数据不会绑定Apple账号，相关信息不会分享给第三方厂商。

三 |     整个夏季苹果都在筹备这项功能，iOS26版本当中就已经出现相关代码痕迹。    8月起已经开放商家广告位购买，参与投放的商家可以拿到后续广告花费15%的额度返还作为激励。    

    苹果划定了严格的广告准入规则，居家家政服务、保释担保、加密货币ATM等品类禁止投放地图广告。    医疗服务类广告不会直接一刀切，会采取个案审核的模式评估是否可以上线，全部广告都必须遵守苹果整套广告服务政策。    目前该广告功能仅面向北美两国用户，国内国行Apple地图暂无上线该广告的消息，后续是否向更多国家与地区拓展，苹果暂未公布时间表。

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